Industry experts at Forrester predict that over the next five years, online sales are expected to grow by $401 billion, with all retail growth coming from either digitally influenced offline sales or online. This means half of retail growth will be directly from online sales. In particular, the Baby Care Industry has seen rapid changes, as a new generation of parents make up its primary demographic.
In this eBook, we evaluate the current state of the Baby Care Industry in response to the ever-evolving digital commerce landscape.
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